Matte Coated Finish - Ultra-fine particle, high AAA grade cast-coating. Ultra-smooth coated surface. Double Sided - Matte Coated on Both Sides of the Paper for Double Sided Printing Instant Dry - instant dry times on all pigment and dye-based inks Longevity - "Long Life" Image Picture Stability Technology. High Resolution - Printable Resolution upto 5760dpi An instant dry, double sided matte photo paper/card that is an archival quality paper product that will print great images on all inkjet printers and with all ink types including, dye inks, pigment inks, edible inks and others. Capable of printing up to 9600 x 2400dpi giving clear, sharp and vibrant images at Photo lab quality. This paper when used with archival quality inks, will resist fade for many years. Usage Tip: Prefect for Card making. Also used for printing double sided calendars or other projects which require a rigid paper product with double-sided print. Will produce great photographs of archival quality. There are many more applications for this product. For great photo printing set the quality to High and the paper type to Matte (different printers use different terminology for these settings). These settings on this paper will produce crisp, sharp and vivid images every time. A rear feed printer will require the finish side up or, be facing you in the paper tray and a front feed printer will require the finish side face down in the paper tray.